COLLABORATION

Sour Patch Kids for Stephen Curry

If you know anything about Vic, it's that her favorite candy of all time is Sour Patch Kids, just like the favorite candy of the Golden State Warriors GOAT, Steph Curry. What a massive project this was to create this epic care package for the one and only!

How It's Made

Fangirl

How do we pay homage to the greatest record-breaking 3-point shooter of ALL time?! Obviously with his very own blue sour patch kid, wearing a Warrior's jersey. Peek the carefully selected details like the 'FAMILY SIZE' wording because Steph is a huge family man and 'NET WT 3.14', which is also Steph's Birthday.

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Two Sides of the Same Pair

Mismatched sneaker designs are our jam, they bring so much personality to an outfit! We carried this theme through to the giant sneaker box for this project - one side had Extreme SOUR and the other had regular Sour then Sweet SPKs. It was a struggle to part ways with it!

Don't miss the Youtube videos below where the BFF podcast goes over design conception and challenges!

The Most Epic Care Package

Like we always say, customs are about the experience and not just the sneakers! We were so excited to present these customs along with over-the-top, one-of-a-kind sneaker boxes and accessories. And no Sour Patch Kid package would be complete without an overflowing supply of candy! If you're looking for a special gift for a very special somebody, look no further!

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Collaboration is the secret sauce to innovation. Check out some of our other projects!