collaboration
Cooper Kupp X Call of Duty Endowment
Call of Duty fighter jet-inspired cleats fit for an MVP. Such an honor to work with Los Angeles Rams wide receiver, Cooper Kupp and his family for the third year in a row for NFL's My Cause My Cleats. This particular year we partnered with charity Call of Duty Endowment. We keep raising the bar each year as the customs just get more and more insane!
The life story of an Air Force Veteran
The most remarkable power of customs is their ability to tell a story.
These cleats were modelled after a vintage 310th F16 fighter jet as they represent the service of Coach Mo Streety, an Air Force Veteran and the LA Ram's current Youth Development Coach.
We even created a second pair of AF1s, especially for Coach Mo Streety himself.
Design with Purpose
Possibly one of the most challenging canvases to paint upon are cleats that take a beating on the field. With this particular pair, we lent into the roughness and imperfections of the base cleat to draw out what the surface of a fighter jet that has been through battle would look like.
It's a perfect metaphor to the intensity and power Cooper Kupp brings to his game.
